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It's Up To Us Mental Health, Pays: $500   - Project ID # 1616405
Project Type   Infomercial Submission Type   SRN
Location   San Diego, CA Union   Non-union
Rate/Pay   $500.00 per day Release Date   09-09-20
Audition Date   Submission Deadline   10-03-20
Shoot Date      
Casting Category   Infomercials
Market(s)   Los Angeles, CA>San Diego, CA

CASTING TALENT FOR A PAID MENTAL HEALTH DIGITAL CAMPAIGN SHOOTING IN SAN DIEGO

It's Up to Us is a mental health campaign working hard to destigmatize and normalize mental health challenges, especially in this time of increased stress and need due to COVID- 19. The goal of this campaign is to inspire wellness, reduce stigma, increase dialogue and prevent suicide for all individuals with a particular emphasis on hardest hit and most vulnerable populations.

Production will focus on capturing still images and digital assets like GIFS. Talent will portray different demographics who have been hit hardest by COVID 19 and mental health challenges ( first responders, parents, essential workers, LGBTQ+, etc. . The content captured within these still photos/ social assets will touch on the following topics:

1. Safely supporting others ( ex: sitting on bench talking, with masks, helping)
2. Reaching out for support
3. Taking steps to care for your own well being, even thought this can be difficult ( ex, outdoor environment)
4. At home schooling stress
5. Destigmatizing support for first responders
6. Helping essential workers deal with added stresses
7. Having a difficult conversation about suicide with teens

Role # 1 - Mom 1 Submit yourself for this role
Seeking 1 talent(s) for this role
Mom 1 is a Latinx Female in her mid 20\'s to mid 30\'s. She is feeling overwhelmed and have mental exhaustion from the stress of at home schooling while working and the fear of keeping children/family healthy during COVID19.

Non-Speaking. Tattoos and piercings OK.

$500/Day including usage + 20% Agency Fee + $25 wardrobe


Searchable talent specs:
Gender: Female
Age: from 25 to 35
Ethnicity: Any -

Role # 2 - Kids 2 Submit yourself for this role
Seeking 1 talent(s) for this role
Kid 1 and 2 are the children of Mom 1. They will be in the background of shots containing our featured Mom 1. In some photos, they may be happy and excited, and in others they could be somewhat sad, but not crying.

Non-Speaking. Ear piercings ok.

$400/Day inc. usage + 20% Agency + $25 Wardrobe Stipend


Searchable talent specs:
Gender: Male Female
Age: from 5 to 10
Ethnicity: Any -

Role # 3 - Mom 2 Submit yourself for this role
Seeking 1 talent(s) for this role
Mom 2 is a Black female around 35-45 years old. She is having a difficult conversations about suicide with her LGBTQ+ teen. She shows us how important having these hard conversations is, and how important they are to prevent loss of life.

Non-Speaking. Tattoos ok, piercings ok.

$500/Day including usage + 20% Agency Fee + $25 wardrobe


Searchable talent specs:
Gender: Female
Age: from 35 to 45
Ethnicity: African American -

Role # 4 - LGBTQ+ Teen Submit yourself for this role
Seeking 1 talent(s) for this role
Son of Mom 2. The LGBTQ+ teen is a young Black teenager appearing between 16-18 years old. Looking for REAL LGBTQ+ individuals ONLY.

Our teen is experiencing mental health challenges. Their mom has an important conversation with them about mental health and suicide. They are proud to be a part of the LGBTQ+ community and their mom is supportive.

Non-Speaking. Tattoos ok, piercings ok.

$400/Day + 20% Agency Fee. $25 Wardrobe Stipend if used


Searchable talent specs:
Gender: Male
Age: from 16 to 18
Ethnicity: African American -

Role # 5 - Essential Worker Submit yourself for this role
Seeking 1 talent(s) for this role
Our Essential worker is a female between the age of 25-35 years old. Talent does not need to be ACTUAL essential workers, though we strongly encourage those who are to submit.

This character is having to deal with additional stresses, address fears around contact tracing, and is facing housing insecurity and related mental burdens.

Non-Speaking. Tattoos ok, piercings ok.

$500/Day inc. usage + 20% Agency + $25 wardrobe stipend


Searchable talent specs:
Gender: Female
Age: from 25 to 35
Ethnicity: Middle Eastern -

Role # 6 - First Responder Submit yourself for this role
Seeking 1 talent(s) for this role
Our 1st Responder / Military member is a caucasian male between the age of 35-55. Talent do not need to be ACTUAL first responders or members of the military, but those who are, are strongly encouraged to submit. This person may be/be portrayed as a Firefighter, EMT, police officer or member of the military.

Our First Responder if feeling overwhelmed and experiencing mental exhaustion. This character will destigmatize support for first responders and military

Non-Speaking. Tattoos ok, no piercings.

$500/Day inc. usage + 20% Agency + $25 wardrobe stipend


Searchable talent specs:
Gender: Male
Age: from 35 to 45
Ethnicity: Caucasian -

Role # 7 - Hector Submit yourself for this role
Seeking 1 talent(s) for this role
Hector is a Latinx male around 60 years old. He has been facing financial struggles, escalating alcohol use, and loneliness.

Non-Speaking. Ideally no visible piercings.

$500/Day inc. usage + 20% Agency + $25 wardrobe stipend


Searchable talent specs:
Gender: Male
Age: from 55 to 65
Ethnicity: Any -